SMASH created the 3D world and animations for an interactive touch wall and AR application. These models and animations collectively built an imagined future city which communicated Fjord’s vision for the future of mobility.
In addition to the wall SMASH collaborated with Fjord to create AR version of the experience. SMASH created an 3D floating island where the user can click on various points on the island to trigger animations and accompanying text. The AR app can be downloaded for free from the App Store and Google Play.
The wall was showcased during the MWC19 conference in Barcelona and will subsequently travel around the world to be shown during similar exhibitions this year. Sensors behind the illustrations on the wall triggered by the viewers touch and activate 3D animations.